|
|
Collateral and Promotional Materials Auditing
VeriTES provides advertising monitoring services for promotional campaigns,
measuring real compliance against planned implementation on a local or national basis.
VeriTES conducts independent verification of location-based advertising, with particular
expertise auditing in-theater campaigns.
We have determined advertisers’ in-theater market shares of standees (standing advertisements),
one-sheets (movie posters), video displays, mobiles, concessions packaging, and
other marketing materials.
Such research helps advertisers determine and ensure adequate return on the significant investment involved in creating and placing location-based promotional materials.
|
|
|